Insanity is waking up every day, Doing things the same way, And expecting a different result!!!

Change the way you look at things and the things you look at will change!

The 2 quotes above are a couple of my favorites and describes the sentiment of this post to the tee!

Seinfeld is one of my favorite shows – a classic – and I can watch reruns everyday (almost do)! The shenanigans Kramer, George, Elaine, and Jerry get themselves into are a hoot!

seinfeld group of characters - costanza correction
Kramer, Elaine, Jerry, and George

So I mention Seinfeld because I ran across an article by Joe Robinson, a work-life-balance trainer, coach, and author of Don’t Miss Your Life, that mentioned an impulsive, seemingly absurd, yet simple philosophy called the “Costanza Correction.”

What is the Costanza Correction?

In one episode of Seinfeld, George, while reflecting on his many failures in life, decides to do something radical to change his loser status. So he set out to do the opposite of what he’d normally do – from what to eat and wear to what to say. “If every instinct you have is wrong, then the opposite would have to be right,” Jerry suggests.

And what happened? In the course of going against his habitual patterns, George ends up landing a girlfriend and working for the Yankees — unthinkably huge successes for George under normal circumstances.

If you’ve seen this episode, you know exactly what I’m talking about. If not, don’t fret. Here’s a snippet of George doing the opposite and succeeding extraordinarily. 

George Costanza Does The Opposite


Break Out of Your Routine

So the Costanza Correction may not sound too crazy right? If what you are doing isn’t working, do something different (hence the quotes at the beginning of this post)!

Well, though this philosophy of doing the opposite of what you’d normally do may sound simple, I can attest from personal experience that it isn’t always easy. There can be obstacles in the way such as fear (which is a big one!), lack of knowledge, resources, or skill, and even just the character traits to do the opposite of what you normally do.

But guess what – change doesn’t necessarily have be in the form of the exact opposite. It can be just one little thing you do to create a remarkable difference in your life. While the Costanza Correction is a bit dramatic and won’t always lead us to be as lucky as George in his quest to be successful, there are always things we can do to help break out of our routines.

Some examples include saying no when you’d normally say yes, go in a different direction to and from work ever so often, try to be more outspoken if you find yourself somewhat of an introvert, rearrange your schedule, try a new meal or new place to eat, do something alone if you never have, and on and on. 

Over to you…

What do you think about the Costanza Correction? Do you sometimes break out of your routine to achieve goals? Please share your thoughts in the comments below!

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Wassuper, it's yo girl, Kesha and I believe we should Be the Fruit Loop in a world full of Cheerios because life is more interesting when you dare to be different and challenge what's "normal!" I am wildly passionate about helping highly driven women pursue fantabulous relationships, juicytastic careers/bizzes, and authentically inspired lives.
The Costanza Correction Philosophy for Surprising Change

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  • Ellie Di

    Oh man, I love Seinfeld! What a great example of shifting patterns. Granted, most pattern-shifting isn’t as dramatic or as lucky as George’s, but making little, conscious changes like choosing to speak up when you’d normally let your Evil Auctioneer tell you that you can’t can lead to BIG CHANGES! Dig it.

    • Hey Ellie, so I’m assuming your Evil Auctioneer is a thorn in your side eh (mine too!)

      Truly appreciate your comment and here’s to our making little, conscious changes to create awesome results! *hugs*


  • Hi Kesha, This is a great post and as usual you have me thinking. George is an all time favourite in Seinfeld, loved watching the video clip. What a great experiment it would be, to spend a whole day doing everything the opposite. There’s bound to be some revelations come from the experience.

  • This is such a great idea and I can attest to the fact that it works! Sometimes just doing something completely will change this energy enough that different results start to show up. Love this post!

  • David Leonhardt

    So if you really love your life, don’t do anything differently…or you might end up like George Costanza. I would much more like to end up like Kramer.

  • Great Post! ((Hugs))

  • Hi Kesha,
    I didn’t watch Seinfeld until after it was on the air for five years. Seinfeld is absolutely hilarious and the writer Larry David is sick with his humor in a funny way.

    I actually experimented with the Costanza philosophy for a couple of weeks and it was actually kind of fun. I am a big believer that we need to shift ourselves once in a while so that we don’t get stuck in a routine.

    take care…

  • I have broken away from my routine in the last month. I was spending far too much time playing on Twitter and not enough time writing or blogging. Since December 1st I haven’t missed a day of posting, and I’ve made some progress on my book. It feels great!

    P.S. Love Seinfeld!

    • Oooh, a book? You go girl! Let me know when you finish it and you know I’ll help you promote via social media 🙂

      I too spent too much time on twitter…now I’m refocusing and, like you, doing more writing (though not one a day – I should be though!).

      Happy New Year chica!


  • I love Seinfeld! I have done some odd opposites myself but more often I make minor changes like which foot gets into the shower first.

    Have you ever had that ‘how did I get here?’ autopilot moment? It’s the same autopilot that takes you to work when you’re trying to get to the mall.



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